The iii Museum

AI Museum

The iii, created by Mohammed Afkhami Foundation, is a revolutionary virtual museum dedicated to Contemporary Iranian Artists around the world. It addresses the need for an innovative platform that transcends traditional museum boundaries, offering users an immersive and radical art exploration. It creates dedicated spaces that react in real time to the user to amplify the individual message of every work of art. The iii's uniqueness lies in its adaptive architecture, preservation of cultural context, and its ability to foster engagement and dialogue. This groundbreaking project in spatial computing is a new interpretation of a museum today.

JURY STATEMENT

The iii is a virtual museum dedicated to Iranian artists. Though focused firmly on the contemporary, the museum uses traditional design elements such as Muqarnas, bazaars or rammed earth walls to convey cultural context. Design is the manifestation of intent and amplification of the artist’s voice.

Client / Manufacturer

The Mohammed Afkhami Foundation

Dubai, AE

Design

SERVICEPLAN GERMANY / PLAN.NET GERMANY

München, DEAlex Schill

lili Studios

Pacific Palisades, USM. Kähler, D. Vera Villalobos, S. Peng, N. Grishin, K. Mikkelsen, A. Akhtar, M. Olivares, H. Fullerton, J. Udko

Hyperinteractive

Hamburg, DEDieter Pries, Viviana Robles Aguilar

ASA NORTH / Ahmadreza Schricker Architecture

New York,, USA. Schricker, R. Afkhami, M. Janghorban