team-demi
Stationery set
The team-demi stationery set has evolved since its initial launch in 1984. It is a set of specially designed stationery supplies housed in a simple, chic case. The collection of iconic design stationery supplies gives the user a moment of excitement every time they open the case. At the same time, each item represents the nature of stationery and its core functions of cutting, pasting, binding, or measuring, thus striking a contrast to digital tools. The new team-demi still retains its original compact, practical features but has been updated with modern functions and textures.
Client / ManufacturerDesign
PLUS Corporation
Minato-ku, Tokyo, JPNaoto Fukasawa Design
Minato-Ku, Tokyo, JPDate of Launch
2020
Development Time
13 - 24 months
Target Regions
Asia
Target Groups
Consumer / User