Porsche Unseen

Corporate book

When car companies present studies and prototypes, they allow a glimpse behind the scenes, a vision of what will come or might come. Apart from what is shown on official events and at fairs, there is an overwhelming number of drafts and models, that remain hidden from the public for various reasons. This book achieves the impossible: a look at Porsche cars the public never laid eyes on – Porsche Unseen. Stefan Bogner was exclusively allowed to take pictures in the Porsche Design sanctum, eye-opening experiences guaranteed, while Jan Baedeker talked with Michael Mauer, Head of Design, and took down enlightening background information.

Client / Manufacturer

Dr. Ing. h.c. F. Porsche AG

Stuttgart, DE

Design

Stefan Bogner Creative Studio

München, DE