PONY car diffuser

Car diffuser

Hyundai Motor Company designed a diffuser for vehicle to commemorate 'PONY', which was Hyundai's first independent car model in 1974. As cars were rare in Korea at that time, PONY was the pioneer and made strong impression. It was so loved that used as a taxi and became very familiar to the people. The people still share happy memories and experiences about PONY. In particular, there are many interesting stories about the unique shape of taxi meter(fare calculater). So Hyundai archieved these legacy and re-designed it as a car accessory.

Client / Manufacturer

Hyundai Motor Group (Hyundai Motor Company)

Seoul, KR

Design

Hyundai Motor Company

Seoul, KRSungwon Jee, Young Jang, Chiyoung Lee, Dhonghyun Kim, Nakyoung Han, Seonjeong Kim, Jungho Kang