Lufthansa Flight Mode
Flight mode app
When traveling by plane, we often experience how nice it is not to be reachable for a period of time. The mobile phone flight mode has become the symbol for a couple of hours of peace in a relaxing atmosphere. With the accelerating speed of digital life we long for more free time and a slower pace. So why don't we bring this relaxing feeling from on board to the ground? Ironically, it is a smartphone app that helps users to avoid the ubiquitous digital commitments and temptations. The Lufthansa flight mode app is probably the first app that does not extend the capacities of the smartphone but deliberately restricts them.
Client / Manufacturer
Design
Deutsche Lufthansa AG
Frankfurt a. M., DEScholz & Volkmer GmbH
Wiesbaden, DEDate of Launch
2014
Development Time
up to 12 months
Target Regions
Umsetzung von App und Microsite in 12 Sprachen, "Global"
Target Groups
Consumer / User