Häfele Discoveries 2021
Furniture fittings showroom
Häfele GmbH SE & Co.KGDiscoveries is a global showroom that presents an immersive world of 360° visuals coming from Häfele, a global market leader in the furniture fittings industry. The company decided to turn the cancellation of the Interzum trade fair into an opportunity. The website showcases 16 product and theme worlds in three-dimensional photorealistic 360° panoramas arranged in the form of a planetary system. Site functionality includes a multi-option user journey, an automated guided tour, and even a personal tour via screen sharing.
Client / ManufacturerDesign
Häfele GmbH SE & Co.KG
Nagold, DEBruce B. corporate communication GmbH
Stuttgart, DEDate of Launch
2021
Development Time
up to 12 months
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumer / User, Trade / Industry