Dt. Pavillon Expo Milano
Dt. Pavillon Expo Milano
Dt. Pavillon Expo Milano
Dt. Pavillon Expo Milano
2016

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Dt. Pavillon Expo Milano

Exhibition appearance

"Feeding the Planet, Energy for Life" is the theme for Expo 2015. The German pavilion clearly orients itself to this leitmotif – under the "Fields of Ideas" motto. Germany reveals itself as a vibrant, fertile "landscape" filled with ideas on future human nutrition. The architecture and the exhibition are closely interlinked. The pavilion evokes Germany's distinctive field and meadow landscapes – in the form of a gently rising landscape level. One of the pavilion's key design elements are stylized plants that grow as "idea seedlings" from the exhibition level to the surface. Visitors can explore the "Fields of Ideas" in two different ways. 

Client / Manufacturer

Bundesministerium für Wirtschaft und Energie (BMWi)

Bonn, DE
Design
SCHMIDHUBER

SCHMIDHUBER

München, DE

NÜSSLI

Hüttwilen, CH
Milla & Partner GmbH

Milla & Partner GmbH

Stuttgart, DE
Date of Launch
2015
Development Time
25 - 36 months
Target Regions
Asia, Europe, North America
Target Groups
Consumer / User

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