Covestro K 2016

Trade fair booth

Covestro is one of the leading manufacturers of high-tech polymer materials. The first appearance at K, the world's largest plastics trade fair, was supposed to symbolize this new brand: colorful, courageous and moving the frontiers of the feasible further west, because #PushingBoundaries is Covestro's brand promise. The design idea makes the brand promise, "Pushing boundaries", become an overwhelming spatial experience: a room that uses the Covestro material Makrolon® in a way that was not possible until now. This is a trade fair stand whose components actually had to be developed by Covestro for the first time.

Client / Manufacturer

Covestro Deutschland AG

Leverkusen, DE

Design

smd+partner

Aachen, DE

Walbert-Schmitz GmbH & Co. KG

Aachen, DE

LK AG

Essen, DE

Uniplan GmbH & Co. KG

Köln, DE