The elderly design makes Alipay user-friendly
Mobile Phone
We are working on a design initiative to improve the Alipay experience for senior users. We aim to address the challenges they face with too much information, complex features, and difficult operations. We focus on refining the service, visual presentation, cognitive accessibility, and interaction design to make it easier for elderly users to find and use the services they need. This will help minimize misunderstandings and errors,ultimately improving their digital experience.
Client / Manufacturer
Design
Alipay
Hangzhou, CNAlipay
Hangzhou, CNJiao Wang , XinChang, YuetianChen,Qiongqiong Wu,Xin Gong,Zhengkun Long,Yuanshen Li,Jize Wang,Xuan Wang,Xiangjie Wang,Yixian Guo,Lingfei GaoDate of Launch
2022
Development Time
up to 24 Month
Target Regions
Asia
Target Groups
Consumers / Users