Music Moon
Mooncake packaging
In early 2020, life suddenly became quieter, and private gatherings became the year's most anticipated events. In Chinese culture, the circle stands for beauty and symbolizes reunion. The Music Moon box makes the gift more meaningful by adding light and sound to the Mid-Autumn Festival. In the shape of a concentric-circle gift box, it hopes to encourage people to celebrate the festival with blessings, music, and light, bring warmth to everyday life and reconnect people through sight, sound, and taste.
Date of Launch
2020
Development Time
Other duration
Target Regions
Asia, Specific country/region: China
Target Groups
Consumer / User