MijnBoerderij
Packaging and website
Sustainable food production with consideration for our planet is becoming increasingly important. Transparency is a key driver for sustainability in food production. It can be difficult for consumers to determine if a product aligns with their values and beliefs. MijnBoerderij is a data-driven platform in which a farmer can write stories, upload pictures, and selects which data to share via the admin panel. It enables easy traceability of amongst others fresh milk through QR-codes on packaging, showing its origin, production process, and explaining all details to the consumer. Creating full transparency.
Date of Launch
2023
Development Time
up to 24 Month
Target Regions
Europe
Target Groups
Consumers / Users, "Dairy Farmers"