mediven(R) design concept for round and flat knit
medical compression stocking
The mediven design concept campaign from medi presents therapy with medical compression stockings in a new light. Shot in the iconic ‘La Muralla Roja’ in Spain, we combine fashion and functionality through coordinated colours. The outfits harmonise tone-on-tone with the trend colours and create a visual unity that stages and emphasises the stockings as part of the personal wardrobe: medical products not only enable you to stay true to your own type, but also empower and encourage you to take your own style to a new level and become one with your personality - in all its facets.
Date of Launch
2024
Development Time
up to 12 Month
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumers / Users, Trade / Industry