Life Science Code
Monument
In recent years, life science has been reading DNA and creating medicines. This monument expresses the memory of Life Science based on the genome sequence of DNA, the foundation of Life Science. Genome is the memory of life from its origins to the present, and the monument incorporates natural objects that have nurtured people, craftsmanship passed down through the ages in Japan, and items collected from Chugai's former research laboratories as traces of life. Touching upon the origins that people and Chugai have accumulated, the monument embodies the mysteries of life science revealed through human memories.
Client / ManufacturerDesign
CHUGAI PHARMACEUTICAL CO., LTD.
Kanagawa, JPHakuten Corporation
Tokyo, JPTakumi TakahashiDate of Launch
2023
Development Time
up to 12 Month
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumers / Users, "People working in pharmaceuticals."