Hager Charge
Mobile application for e-car charging station
Hager Charge introduces an elegant and engaging design to the world of electric vehicle charging, seamlessly connecting the digital to the physical. The app enhances the witty one charging station not only by providing access to additional features (like speeding up a session or managing access), but also by turning the charging station into a relatable, almost personable entity. Through simple and visually engaging metaphors, the charging station’s inner workings become visible and electricity is demystified. Hager Charge brings emotion and delight to a technical topic turning EV charging into an enjoyable and meaningful experience.
iF Gold Statement
Electric vehicles are the future, yet many still struggle with the sense of novelty, delay, and lack of control when recharging. This design restores to EV owners the sense of personal control they used to feel at a gas pump. It seamlessly links the physical to the digital, charger to app, and the animation visualizes energy transfer in a clear, engaging, and satisfying way. Great job!
Client / Manufacturer
Design
Hager Group Corporate Communications
Blieskastel, DEHager Design Studio Hager Electro S. A. S.
Obernai, FRDate of Launch
2024
Development Time
up to 24 Month
Target Regions
Europe
Target Groups
Consumers / Users