Green x Groove

Brand Identity Design for Landscaping Facilities

'Green by Groove' is a brand created to transform the landscape space that used to be a viewing space into a space of experience 'Green by Groove' provides residents with a function of relaxation and healing by serving as a park and a private garden in Korea's unique residential culture of large-scale apartments. In addition, it is designed to provide various experiences for residents through collaboration with the brand so that residents can know their own tastes and grow themselves.

Client / Manufacturer

Lotte E&C

Seoul, KR

Design

form & function

Seoul, KRChung Jinsuh, Park Juyoung, Hwangbo Sanghyun, Lee Dahee

Lotte E&C

Seoul, KRHan Hyoju, Kim Kyungin, Kim Heewon