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2024

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Beauty series focusing on cosmetics

ORBIS Inc.

As part of the Sustainable Development Goals (SDGs), "Clean Beauty" is gaining attention as a new option in the beauty industry. While the initiative is commendable, there are concerns about its effectiveness on the skin and whether it might be harmful. We focus on these challenges that make it difficult to embrace this new choice. We aim to present a new beauty option that harmoniously blends the reassurance of skin benefits and quality with environmental consideration and the user's lifestyle for a comfortably integrated experience.

Client / Manufacturer
ORBIS Inc.

ORBIS Inc.

Tokyo, JP

YOSHIDA COSMEWORKS Co.,Ltd.

Tokyo, JP
Design
ORBIS Inc.

ORBIS Inc.

Tokyo, JPCreative Director : MOMOKO USUI / Designer : MOMOKO USUI
Date of Launch
2023
Development Time
up to 12 Month
Target Regions
Asia
Target Groups
Consumers / Users

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