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Bose
Bose
Bose
Bose
Bose
Bose
Bose
Bose
2025

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Bose

Business Transformation

Bose

Bose, an iconic audio brand, faced market challenges after decades of innovation. By rediscovering its founding purpose—delivering immersive, lifelike audio experiences—we revitalized its identity and offerings. The transformation reaffirmed Bose's technological legacy while aligning with modern consumer desires, ensuring its continued leadership in audio excellence.

Client / Manufacturer
Bose

Bose

Framingham, US
Design

COLLINS

NEW YORK, USZuzanna Rogatty, Tomas Markevicius, Kristine Lim, Dev Valladares, Eric Park, Rohan Rege, Astrid Stavro, Julen Saenz
Date of Launch
2023
Development Time
up to 12 Month
Target Regions
Africa, Asia, Australia / Oceania, Europe, South America, North America
Target Groups
Consumers / Users

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