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Plainly

Plainly is a Munich-based beauty brand focusing on the niche of luxurious hand care with a strong emphasis on design and the purest and powerful ingredients - typically used in high-end skincare. All products are formulated in partnership with Germany’s leading cosmetics laboratories with over 30 years of experience.

Sectors

Beauty/Personal Care

Design Statement

Munich-based beauty brand Plainly challenges the niche of hand care with simple, elegant packaging, sustainability credentials and the purest ingredients. Every element of the packaging is imbued with meaning and designed to reflect the brand’s heritage and premium appeal. Subtle design flourishes reward inspection and provide a moment of surprise. Local materials such as Gmund paper further enhance the authenticity of the brand and provide a superior tactile experience.